Just how OkCupid switched regarding an online quiz site so you can an attractive, radically comprehensive relationships app
Just how OkCupid switched regarding an online quiz site so you can an attractive, radically comprehensive relationships app By Kendra Clark | Senior Journalist Shortly after an identification-mainly based relationship web site, OkCupid funneled bucks towards the equipment innovation, consumer experience and you will a beneficial brazen this new way of marketing. On the Drum's most recent Deep Plunge we glance at the way the system carved out a distinct segment having in itself given that preeminent choices getting daters who wish to talk societal and political activities.
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